In a historic feat, Life Insurance Corporation of India (LIC) has earned a Guinness World Records title for issuing the most life insurance policies in a single day. On January 20, 2025, LIC’s massive agency network of 452,839 agents successfully issued 588,107 life insurance policies across India — setting a new global benchmark for productivity in the life insurance sector.
The initiative, branded as “Mad Million Day,” was led by LIC’s CEO and MD Siddhartha Mohanty, who urged each agent to complete at least one policy on the day. The achievement highlights LIC’s unwavering commitment to offering financial security to millions of Indian families.
The corporation expressed its excitement over the recognition and credited the accomplishment to the dedication and hard work of its agents, employees, and valued customers.
